Much like at a physical event, you’ve got just a few seconds to grab attendees’ attention as they peruse the exhibit hall – and a few choice opportunities to connect and drive attendees to your booth. Make sure your virtual presence is exceptional with these tips for success:
- Get everything you’ve paid for. Your booth offers robust content and networking opportunities. Take advantage of them all!
- Upload your best materials, with covers that are eye-catching and provide a strong reason to click.
- Reduce extraneous copy and keep the graphics compelling.
- Complete a full profile for each person representing your company to include a photo.
- Encourage company representatives to engage with attendees using networking areas of the meeting platform.
- Engage via social media with the conference’s hashtag.
- Participate in attendee networking events.
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